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Is Network Marketing a Good Option for Building a Successful Home Based Business?

Hundreds of thousands of people are trying to build a successful home based business with network marketing. Indeed, Robert Kiyosaki calls it the ‘The Business of the 21st Century’.

But how does network marketing – also known as multilevel marketing or MLM – stack up against other options if you are looking for residual income opportunities? Three questions spring to mind:

1. Can MLM earn you substantial residual income?
2. What are the drawbacks – if any?
3. Is it the only game in town, or are there other options?

Can you earn big money with an MLM home based business, or is it a scam? Well, I’ve spent the past 18 months or so as a distributor with one network marketing company. It has not brought me riches, but I am completely convinced that it has the potential to do so. I say that because I know other distributors in the same company who are doing very well indeed. So it can work.

However, detractors point out that you have to get other people to join up as distributors if you want to achieve high income levels. You don’t get rich selling a company’s products, they say, you get rich by recruiting other people into your team – and your team then make the sales that builds your residual income.

In my view, that’s not a huge problem provided it’s relatively easy to sell the company’s products. If the products are easy to sell, that means that you are bringing other people into a genuine money making opportunity.

The two main issues I have with MLM are the need for ‘selling skills’ and the fact that you are dependent on the long term financial health of the networking company.

You do need decent selling skills to make money at MLM. Either you’re selling product or you’re selling the opportunity to potential new distributors. If you don’t like selling, your chances of making large amounts of residual income are low.

But what if you do well, and build a decent income? What happens if the company goes bust, or something else nasty happens to it? What if you’ve spent ten hard years building your network marketing business?

Given these issues, I believe that it makes sense to look at other residual income opportunities – either as a complete alternative, or to run at the same time as your MLM business. For example, another very popular low cost option is a computer based business. The world is your market nowadays, and many ‘internet entrepreneurs’ are earning levels of residual income equivalent to MLM. Also, with a computer based business, you may not be so dependent on the financial health of another company.

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Pot of Gold in a Home-Based Business

Being a stay-at-home mom is very rewarding but there are times when you would feel bored and helpless. If you are one of the many women who feel like you want to do more than just cleaning the house and watching the kids, then having a home-based job is just the right answer for you. Staying at home to take care of your children and to clean the house should not stop you from making money. With the existence of computer and Internet, making money at home is very much possible.The world wide web is a place of zillions of opportunities. You can work even if you are staying in your home or even if you have children to take care of. Many home-based jobs online are helping mothers earn while staying with their kids at home. There are so many advantages of getting into home-based business:1. You can earn money even if you do not go to an actual office. You do not have to go out from your home because you can create an office right at home.2. You have a flexible schedule. This is one reason why most mothers opt to go into a home-based business instead of an 8-5 job. Home-based businesses give you the option to work when you want to. That means you can still prepare breakfast for your family, wave goodbye to your kids when they leave for school and be present in every school activity.3. You are the boss. Now, isn’t this cool? You do not have to spend eight torturing hours with a cranky boss because with home-based business, you are boss.The advantages of investing online for a home-based business is a miracle for those mothers who want to take care of their families and, at the same time, earn. But just like any other business, you should also be very careful and be keen in choosing the type of home-based business you get yourself into. If you are the type of person who enjoys doing crafts and writing short poems or if you are passionate about arts, then you can invest in a greeting card home-based business. This type of business will not only bring cash to your door but it can also enhance your long buried talents and skills. The only secret ingredient for a successful home-based business is to invest in something that you enjoy doing.

A Guide on Successful Product Creation and Internet Marketing

Product creation in Internet marketing is getting stiffer and stiffer nowadays owing to tough competition between Internet-based businesses. Putting up a new product requires plenty of brainpower and finances along with an ability to take risk. With that, even if you have the product well-set already, you have to position it strategically in the Internet landscape for others to notice. You should get the interest of Web users and turn them to actual customers. Aside from the usual physical products, many different products that thrive well on Internet marketing include E-books, membership sites, and video lectures.

The long and difficult process of product creation begins with ideas. They are easy to get – compared to the effort that comes with analyzing the market for that idea. Before the idea turns to a product, businesses often spend money, even amounting to millions of dollars, to ensure the success of the new product that emerges from an idea. Businesses undertake many types of market research and surveys before releasing their products to the public. Now, you may think that because your business is small, you can’t afford research or you don’t have to do research; you can and you should. The Internet allows you to disseminate materials needed for your market study to many people at once without your having to spend a cent.

It is a common maxim in business: Look at your destination first before mapping out your journey. So what are the goals you intend to accomplish with your product creation ventures? The everyday travails of your business may make you forget the end in sight. On the other hand, prepare to entertain new developments that come to your mind in your product creation. Your conception of a product may have started this way, but a few tweaks here and there along with some market research results and it ends up another way. Take it as the result of a creative process, not as a failure to reach your goal. After all, your product creation activities are intertwined with a long-term goal that you should strive to sustain at your utmost: profit generation. So if your less profitable initial idea evolves to a more profitable product, be thankful!

With your product made up already, start doing some aggressive Internet marketing. A product purchase typically comes after more than five times a customer is exposed to an informative call-to-buy message. Thus it is important to get the contact details, like the e-mail address, of potential customers who are on the brink of a sale. Use the results of your market research to determine the demographics to which you should concentrate your marketing efforts.

With consistent product creation, you can make an inventory of your products that you can market in due time. Just keep making products – the moment you succeed in making and marketing a product, customers are surely wanting more from you, so give it to them. Keep them on your side through constant product creation.

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